We’re Gonna Rock Down to Electric Avenue…

We’re Gonna Rock Down to Electric Avenue…

Are more drivers willing to consider electric for their next vehicle?

The U.S. car-buying crowd has been pretty consistent for decades: We like what we like, and it’ll take something pretty serious to get us to consider an alternative to what our parents and grandparents drove.

They drove a Chevrolet, so we're gonna drive a Chevrolet. And since they all drove gas, we’re gonna drive gas, right? They’re getting good mileage, they look great, they sound great, and they have the juice to pick us up and make us MOVE.

But electric vehicles just keep on sliding right into our thoughts. There’s a shift in the industry, as automakers try to persuade skeptical car buyers that electric vehicles absolutely are a part of our future.

The Popularity of Electric Vehicles is Growing

The future is coming, but it’s not entirely here just yet. We’re not even 20 years into the era of electric cars, SUVs, and trucks. For most of us, it’s simple to recall the early 2000s, when the Toyota Prius first hummed onto the scene. The vehicle made a little splash, maybe more as a curiosity than as an “I’ve gotta get one!” car. Its appeal was limited: They weren’t very attractive, they had lackluster acceleration, and most people didn’t quite know what to think of them.

It took a few years and a few updates for the Prius to gain broader acceptance, and the buzz — and the technology — helped others get on board with the movement.

Today major car manufacturers like GM are investing billions of dollars in the development of new electric vehicles, surely steered into such action by an Earth-conscious buying public — and stringent emissions rules coming out of states like California and a number of European countries. Electric vehicles tend to produce fewer greenhouse gases than gas-powered vehicles, even when you factor in the emissions created during the production of the electricity used for charging. And while that was a major push for people to consider electric cars 20 years ago, that’s not necessarily the case anymore.

In 2019, the Electric Vehicle Market Soared

In 2019, for example, there were over 40 different models of electric vehicles available for sale in the United States alone. That includes vehicles powered solely by battery as well as the plug-in hybrid type (cars that can drive with electric motors and use gasoline when the battery runs down). And that very distinctive Prius shape isn’t all you have to consider anymore, either: You’re covered whether your taste leads you to coupes, sedans, SUVs, or trucks. The options get broader and deeper every year, and the costs are making more and more sense.

Consultants at Deloitte estimate that in 2022, when the cost of owning an electric car should be comparable to its internal-combustion-engine counterparts, the market will reach a tipping point, and people will have legitimate, equivalent options between the pump and the plug.

Increasing consumer demand also made its presence felt in the arena of used electric cars: CarGurus.com reports that in 2019 some models' second-hand prices actually rose, indicative of a healthy interest in this alternative engine. It’s expected that this trend will continue for at least another 10 years.

There is an Electric Vehicle for You

There’s enough variety, power, and appeal in today’s electric-car market. But you can’t get all you need from reading about it from a delightful blog. Look into one (or two or 12) of those 40+ models at a Valley Chevy dealership near you. And don’t worry about your growing list of questions: The salesperson and dealership atmosphere have changed plenty since your grandparents last shopped for their car.


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